We Are Friedman's
At Friedman’s, whenever you walk in, you can shop with the confidence that we are committed to these beliefs – 7 days a week, 365 days a year.
The Human Side of Home Improvement
Never Undersold
Greener Choice
People Helping People
We Were Born to Build
FRIEDMAN’S CELEBRATES 75TH ANNIVERSARY
OPENS CORPORATE HEADQUARTERS IN PETALUMA, CA
Friedman's opens our Corporate Headquarters in Petaluma allowing all of our "behind the scenes" Team Members to be under one roof.
FRIEDMAN’S CELEBRATES 70TH ANNIVERSARY
BILL FRIEDMAN IS HONORED AS “CITIZEN OF THE YEAR”
The Santa Rosa Chamber of Commerce honored Bill Friedman as the "Citizen of the Year" for the work he's done with Social Advocates for Youth (S.A.Y).
FRIEDMAN’S HOME IMPROVEMENT OPENS IN PETALUMA
Friedman’s Home Improvement returns to Petaluma, with the opening of the 4th store located at 429 N McDowell Blvd.
BARRY FRIEDMAN ANNOUNCED AS PRESIDENT & CEO
Bill passes the leadership reins to his son, Barry.
FRIEDMAN’S CHANGES ITS NAME
Still run by the same family, the company changes its name and logo.
BILL FRIEDMAN TAKES OVER AS SOLE OWNER
FRIEDMAN BROS. HOME IMPROVEMENT CENTER OPENS IN UKIAH
Located at 1255 Airport Park Blvd., Friedman Bros. opened it’s 3rd location in Ukiah, CA.
FRIEDMAN BROS. HOME IMPROVEMENT CENTER OPENS IN SONOMA, CA
Located at 1360 Broadway, Friedman Bros. opened it’s 2nd location in Sonoma, CA.
THE FRIEDMAN CENTER WAS FOUNDED
When it came to civic involvement, it seemed Benny Friedman’s approach is, “If you’ve got it, give it.” In the same spirit, Benny founded the Friedman Center, located in Santa Rosa, CA as a gathering place for social and fundraising affairs.
FRIEDMAN’S 40TH ANNIVERSARY
Friedman’s celebrates 40 years as a family business.
JOE & BENNY FRIEDMAN RETIRE AND HARRY & BILL FRIEDMAN ASSUME LEADERSHIP ROLES
Passing the reins to the 2nd generation, Benny and Joe retire and pass the company to their youngest brother Harry and Benny's son Bill Friedman.
BENNY FRIEDMAN CO-FOUNDS THE LUTHER BURBANK CENTER FOR THE ARTS
Together with 11 other local business and community leaders, Benny & Rosemary Friedman founded the Luther Burbank Center for the Arts, which today hosts world-class performances, nationally recognized education programs, contemporary visual arts, and many popular community events.
FRIEDMAN’S CONTRIBUTES TO “RUNNING FENCE” IN VALLEY FORD
Running Fence was an installation art piece by Christo and Jeanne-Claude, which was completed on September 10, 1976.
FRIEDMAN BROS. OPENS IN SANTA ROSA, CA
Joe & Benny open their dream store, the largest hardware and building materials store in Sonoma County - across the street from their family ranch.
FRIEDMAN BROS. INCORPORATES
Benny & Joe incorporate the business as Friedman Bros. Hardware.
FRIEDMAN BROS. OPENS IN PETALUMA, CA
Joe & Benny Friedman opened the doors as a family, Friedman Bros. New & Secondhand Store, located at 17 East Washington St. in Petaluma, CA.
We Are Friedman's
At Friedman’s, whenever you walk in, you can shop with the confidence that we are committed to these beliefs – 7 days a week, 365 days a year.
The Human Side of Home Improvement
Never Undersold
Greener Choice
People Helping People
We Were Born to Build
FRIEDMAN’S CELEBRATES 75TH ANNIVERSARY
OPENS CORPORATE HEADQUARTERS IN PETALUMA, CA
Friedman's opens our Corporate Headquarters in Petaluma allowing all of our "behind the scenes" Team Members to be under one roof.
FRIEDMAN’S CELEBRATES 70TH ANNIVERSARY
BILL FRIEDMAN IS HONORED AS “CITIZEN OF THE YEAR”
The Santa Rosa Chamber of Commerce honored Bill Friedman as the "Citizen of the Year" for the work he's done with Social Advocates for Youth (S.A.Y).
FRIEDMAN’S HOME IMPROVEMENT OPENS IN PETALUMA
Friedman’s Home Improvement returns to Petaluma, with the opening of the 4th store located at 429 N McDowell Blvd.
BARRY FRIEDMAN ANNOUNCED AS PRESIDENT & CEO
Bill passes the leadership reins to his son, Barry.
FRIEDMAN’S CHANGES ITS NAME
Still run by the same family, the company changes its name and logo.
BILL FRIEDMAN TAKES OVER AS SOLE OWNER
FRIEDMAN BROS. HOME IMPROVEMENT CENTER OPENS IN UKIAH
Located at 1255 Airport Park Blvd., Friedman Bros. opened it’s 3rd location in Ukiah, CA.
FRIEDMAN BROS. HOME IMPROVEMENT CENTER OPENS IN SONOMA, CA
Located at 1360 Broadway, Friedman Bros. opened it’s 2nd location in Sonoma, CA.
THE FRIEDMAN CENTER WAS FOUNDED
When it came to civic involvement, it seemed Benny Friedman’s approach is, “If you’ve got it, give it.” In the same spirit, Benny founded the Friedman Center, located in Santa Rosa, CA as a gathering place for social and fundraising affairs.
FRIEDMAN’S 40TH ANNIVERSARY
Friedman’s celebrates 40 years as a family business.
JOE & BENNY FRIEDMAN RETIRE AND HARRY & BILL FRIEDMAN ASSUME LEADERSHIP ROLES
Passing the reins to the 2nd generation, Benny and Joe retire and pass the company to their youngest brother Harry and Benny's son Bill Friedman.
BENNY FRIEDMAN CO-FOUNDS THE LUTHER BURBANK CENTER FOR THE ARTS
Together with 11 other local business and community leaders, Benny & Rosemary Friedman founded the Luther Burbank Center for the Arts, which today hosts world-class performances, nationally recognized education programs, contemporary visual arts, and many popular community events.
FRIEDMAN’S CONTRIBUTES TO “RUNNING FENCE” IN VALLEY FORD
Running Fence was an installation art piece by Christo and Jeanne-Claude, which was completed on September 10, 1976.
FRIEDMAN BROS. OPENS IN SANTA ROSA, CA
Joe & Benny open their dream store, the largest hardware and building materials store in Sonoma County - across the street from their family ranch.
FRIEDMAN BROS. INCORPORATES
Benny & Joe incorporate the business as Friedman Bros. Hardware.
FRIEDMAN BROS. OPENS IN PETALUMA, CA
Joe & Benny Friedman opened the doors as a family, Friedman Bros. New & Secondhand Store, located at 17 East Washington St. in Petaluma, CA.