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Quality & Availability

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DeWalt Tool Demo

Tues, Jun 12 – Ukiah | 9AM-2PM Wed, Jun 13 – Sonoma | 9AM-2PM Thurs, Jun 14 – Santa Rosa… Read more »

Conquer the Grill

Sonoma: Thurs, June 7th Ukiah: Fri, June 8th Santa Rosa: Sat, June 9th Petaluma: Sun, June 10th   Our biggest… Read more »

Remembering our Veteran Founders

Friedman’s was founded in 1946 as a partnership between brothers Benny and Joseph Friedman in Petaluma. The two had jointly… Read more »


Friedman's Home Improvement

We are the largest locally owned, independent home improvement retailer in Sonoma and Mendocino counties. For over 70 years, we have consistently served our customers and community with a commitment to provide great service, a strong line of products, and the lowest price, guaranteed. Friedman’s is your complete project solution.